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Introduction

The decision to build or buy loan management software (LMS) is a significant one for lenders aiming to grow, innovate, and compete effectively. While building an in-house solution offers control and customization, buying an off-the-shelf platform provides speed and proven scalability.

This blog highlights seven critical factors that organizations must consider when deciding whether to build or buy LMS, along with lessons learned from industry case studies.

7 Factors to Consider When Deciding to Build or Buy LMS

Every business has unique needs, resources, and strategic goals that influence the right choice. Here are seven factors to carefully evaluate before making your decision:

  1. Complexity of Lending Processes

Are your lending workflows simple or highly customized?

  • Simple Processes: Off-the-shelf LMS solutions are ideal for straightforward operations. They offer rapid deployment and streamlined processes.
  • Complex Processes: Businesses with proprietary methodologies or unique workflows may find that a custom-built platform better aligns with their operational needs.
  1. Scalability Requirements

Does your business anticipate significant growth in loan volume or new product offerings?

A scalable solution is critical for supporting future expansion without disrupting operations. Off-the-shelf platforms often include built-in scalability, while custom solutions require careful planning during development to handle long-term growth effectively.

  1. Time-to-Market Urgency

How soon do you need your LMS operational?

  • Buying: Off-the-shelf solutions allow faster market entry, which is critical in a competitive environment.
  • Building: Developing an LMS internally takes time—often years—potentially delaying your ability to capitalize on market opportunities.
  1. Return on Investment (ROI)

Which option provides the best long-term value for your business?

  • Purchased LMS: Offers faster ROI due to rapid deployment and vendor expertise. These systems often require lower initial investments compared to building from scratch.
  • Custom LMS: Requires significant upfront investment but may yield greater long-term savings by eliminating licensing fees and offering complete control.
  1. In-House Expertise

Does your team have the technical expertise required to build and maintain a complex software system?

Building an LMS requires a team with specialized knowledge of software development, compliance requirements, and user experience design. If such expertise is lacking, buying a solution may be a more practical choice.

  1. IT Infrastructure Readiness

Is your existing IT infrastructure capable of supporting a custom LMS?

  • Limited Infrastructure: A cloud-based, vendor-provided LMS can reduce the burden on your internal systems.
  • Robust Infrastructure: Enables smoother development and operation of a custom solution, provided you have the necessary IT resources.
  1. Resource Allocation

Can your organization dedicate the time and resources needed to develop a custom LMS?

Building an LMS is resource-intensive, requiring 6–12 months or more to complete. This process demands significant focus and manpower, potentially diverting attention from other strategic priorities.

Lessons from Goldman Sachs’ Marcus Project

Even well-resourced companies can face challenges when developing their own LMS. Goldman Sachs provides a cautionary example.

In 2015, the firm launched its Marcus platform to disrupt consumer lending. Despite their financial expertise and significant resources, the project encountered major setbacks:

  • Lengthy Development Timeline: It took two years to launch the platform, during which competitors gained market share and set new benchmarks.
  • Market Evolution: The rapid pace of fintech innovation outpaced Marcus, making it difficult to stay competitive upon release.
  • Outcome: Key parts of the Marcus project were eventually shut down, highlighting the risks of underestimating market dynamics and development complexities.

This example demonstrates the importance of aligning market timing, resources, and strategic objectives when choosing between building and buying software.

Hybrid Approaches: A Balanced Alternative

For businesses seeking flexibility without the long timelines and high costs of a fully custom LMS, a hybrid approach can be an effective solution.

This strategy combines pre-built modules with custom-developed features, offering a middle ground between building and buying:

  • Faster Deployment: Leverage existing technology to reduce time-to-market.
  • Customization: Tailor specific functionalities to meet unique business needs.

Hybrid approaches are ideal for organizations looking to balance speed, cost, and customization.

Conclusion

Deciding between building or buying an LMS is a complex decision that requires careful evaluation of your business’s operational needs, scalability goals, and available resources.

By considering factors such as process complexity, time-to-market urgency, and IT readiness, you can make a strategic choice that aligns with your long-term goals. Whether you choose to build, buy, or opt for a hybrid approach, the right LMS should empower your business to scale efficiently and compete effectively in an evolving market.

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